Tuesday, July 8, 2014

7 Tips for Starting a Blog

When I started my blog, I really didn't have any advice to turn to. I started blogging because I wanted to be just like Gala Darling (cringe!) but I've definitely grown since then. I see a lot of talk about advice for new bloggers. Here are my simple, 7 tips after blogging for 6 years. 

Start with clean, simple design. No matter what platform you use (Blogger, Wordpress, etc.) pick a theme that is clean & simple. I see a lot of "cluttered" looking blogs -- huge headers, double sidebars, crowded sidebars... it's incredibly overwhelming for readers! I'm a firm believer in less is more & I personally like designs that have one sidebar with a clean, organized look -- not too many icons, no random text, etc. Beyond that, remember to pick a readable font for your body text! The other day I went to a new blog that used cursive as the body font, that was near impossible to read. 

You don't need a fancy camera. I love my Canon Rebel t2i, but honestly, I don't use it as much as I used to! Most of the time, I use my iPhone to take photos. If I'm writing a review post, I'll use my Canon to take those -- but an iPhone or point-and-shoot camera takes photos that are just as good. Remember, you don't need perfect photos -- just photos that clearly demonstrate what you're trying to show! 

Content is king. Your content matters -- from formatting to what you're actually writing, your content is the most important piece of your blog. The other day, I clicked to a blog that has 1000+ followers & had received a box of samples from Benefit -- really! -- and the first paragraph of that blog post? About 30 lines of text with not a single period. It was so stream of consciousness and it read horribly. 

Pick 2-3 social media platforms & use them to their advantage. Most of my traffic comes from Twitter & Bloglovin. I also get a lot of traffic from Google+, which I don't even really use! The other day, my Google+ profile told me I'd broken 1.5 million views. Um, excuse me? I have my blog posts set up to automatically post to Google+ since I use blogger -- it's definitely been to my advantage! Lots of people try to use every social media network, but that's not really necessary. Pick the ones you like best & work them! Post consistently, post intelligently, and post your links! (And if you decide to use Twitter, participate in chats whenever you possible can! I like #lbloggers, #fblchat, and #blogtrends the best!) 

Network. The blogging community is just that -- a community. My blog is primarily read by other bloggers. If I find a blogger doesn't interact with the community, I'm much less likely to read their blog! It's totally fine to be busy, but replying to people on Twitter, asking questions, participating in chats, joining communities... it'll help you go further in the long run. 

For Love, Not Money. Ok, I have something to tell you: the blogging bubble has burst. There are just too many bloggers. It is certainly possible to have a creative career, but blogging will only be one part of that. I read an article recently that talked about having multiple streams of income if you are an entrepreneur: you can't rely on just a blog or just an etsy shop. You have to establish multiple ways to be successful & work hard at all of those things. Have passions, hobbies, and a career outside of blogging. It will all fall into place someday! Don't blog to get rich -- you'll only end up disappointed! 

Be yourself. This is something I cannot stress enough. I see so many blogs that are just carbon copies of each other. You don't have to have the perfect, pin-worthy home, an expensive camera, or new everything all the time to be successful. You just have to be yourself. When you blog in a way that is genuine to who you are, you will be successful. I'd rather have my 100+ Bloglovin followers than 1000+ random followers -- because I know those 100 people are truly invested in my blog. 

Do you have any tips for starting a blog? 

1 comment:

  1. Great post, such amazing tips that I can relate to when I was first starting up xxx



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